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Reddit Reinvents Search

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The Strategy Shift

Reddit’s CEO Steve Huffman told shareholders the company is rebuilding the app around search. The goal is to make Reddit a direct destination for answers instead of users searching “topic + reddit” on Google.

Editor
Aug 28

Reddit Ai summaries

Reddit Answers: AI-powered summaries of community posts.

Editor
Aug 31

Search-First UI

The search bar becomes the center of the app experience

Editor
Aug 30

Data as a Product

Reddit already licenses data to AI companies. Search integration extends this approach.

Editor.​
Aug 29